A boost puts your post in front of people who don’t follow you, marked as sponsored. So a boosted post has to follow all the community rules, plus the extra rules on this page. We review every boost before it starts.

Not allowed in a boost

  • Political content: parties, candidates, elections and referendums, political campaigns and causes, and politicians promoting themselves.
  • Alcohol, tobacco, e-cigarettes, gambling and betting, and weapons, even where an ordinary post could mention them.
  • Investment, trading, crypto and get-rich offers, and loans.
  • Medicines, supplements and treatments that promise a cure, weight loss or “before and after” results.
  • Dating services, and adult or sexual wellness products.
  • Shocking, frightening or sensational images used to grab attention.
  • Misleading offers: fake prices or discounts, countdowns that aren’t real, or promises the product doesn’t keep.
  • Someone else’s post. You can only boost your own.

Allowed

  • Your work, your products, your business and your events.
  • Fundraising and awareness from registered charities.

Review

We review each boost before it starts, and you’ll get a notice when it’s approved or refused. If a boosted post turns out to break the rules after it starts, we stop it.